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Brand Identity/Business, November 2020
I launched Studio Shimo during the pandemic as a way to keep producing new work and design a brand from the ground up. Inspired by a walk through Tokyo’s Shimokitazawa neighbourhood in 2019, I wanted to create a brand with the same feelings of warmth and nostalgia I felt in the vintage shops and record cafes there.
Currently Studio Shimo is an online shop offering a range of fine art prints with a clean, modernist sensibility and focus on colour combinations.
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